ABOUT

 

Who in the world are you guys?

SLACKCiRCUS is a post-production studio based in Dallas, Texas. We specialize in design, direction, motion graphics, and 2D animation. Our multi-disciplinary team serves clients across the advertising, broadcast and electronic entertainment industries.

 

What’s the deal with your name?

First, we'd like you to imagine a tiny chihuahua named "Golitah." He's coming into focus. Goliath. See him? Good. Now, here's the deal.

Several years ago, we came to a conclusion: what we were doing at our day jobs wasn't working. We felt busy at our jobs. We felt exhausted. There were truckloads of spreadsheets and Gantt charts to prove work was happening, but there was a nagging voice whispering underneath everything. Something wasn't right.

It seemed we were performers in a circus. As performers, your job is to put on the best show you possibly can, night after night. Except we didn't do that. Each night, we cared less and less, growing lackadaisical, trying not to be noticed. This was not us! Why was this happening?

One night, the answer became clear: we had joined the wrong circus. As we started observing all of the brilliant creative performers around the world -- the top artists, designers, and animators -- we noticed their circus felt different. The passion and energy fueling each of its performers poured into the audience, lighting them up, leaving them truly inspired. We knew what we had to do. That very night, we created SLACKCiRCUS.

Our name is a constant reminder of where we've been and where we want to go. SLACKCiRCUS represents a choice to do what we love, a choice to perform every show with passion and purpose. Like naming a chihuahua "Goliath", it's a reminder not to take ourselves too seriously, but be dead honest about who we are inside.

 

What does this mean for me?

For our clients, SLACKCiRCUS means flexibility and dexterity in creative problem solving. It means having the guts and balance to walk the often unstable tightrope between effective visual storytelling and demanding marketing requirements.

Our goal is simple: to give you our best creative performance with each and every project. We'd love to hear from you!

 

Anything else?

Well, let's see... we moved into a new studio space this year. Here's a quick video we shot one afternoon to test out our fancy new camera.